South Africa have promised to promote the inaugural Twenty20 World Championship with the fervour of the 2003 World Cup when the fast-format game is staged there from September 21-30 next year.
Gerald Majola, Cricket South Africa's chief executive officer, left a meeting in Johannesburg with Campbell Jameson, the International Cricket Council's tournament manager, and commercial manager Warren Deutrom to promise: "We will approach it in the same manner as the World Cup."
The reluctance of some countries, notably Australia, to embrace the format had encouraged fears that the first "mini World Cup" would become exhibition cricket. South Africa have been the most enthusiastic converts to the 20-overs game. Two Twenty20 internationals between South Africa and Australia were successfully staged in Johannesburg in April.
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